Voter engagement is a critical part of nonprofit work because it not only empowers the people and the communities we serve, but it also helps us further our missions.
Voter engagement makes our nonprofits relevant both during and after elections, helping to make us part of critical public policy discussions and allowing us to weigh in on our issues. Voting is associated with better health outcomes, cohesive communities, more effective advocacy, and more.
Nonprofit VOTE outlines these and other benefits in our new series, the Benefits of Voting:
Benefits for Voters
Voting is connected with a host of positive benefits for the individual voter. Compared to non-voters, voters are more likely to volunteer, contact their elected officials, and stay informed about local affairs.
Benefits for Nonprofits
Voter engagement efforts build stronger nonprofits. Nonprofits whose communities vote have more access to elected officials, increased clout on issues, and are better positioned to advance their mission. Nonprofits reach people missed by traditional campaigns, contributing to more active citizenship and an electorate that more fully represents the communities we serve.
Voting and Health: 5 Reasons It’s Good For You
Exercise, eat right, and vote. Voting is associated with a higher self-reported health, improved mental health, and stronger social ties.
Who Votes Matters
New research shows that “nonvoters” – those who don’t vote regularly or at all, and who are disproportionately lower income, younger, and new citizens – have noteably different opinions than frequent voters on a variety of public policy issues. Thus, the absence of this non-voting bloc has implications for public policy and many of the issues nonprofits care about.