Due to their reputation as trusted messengers with deep community roots, nonprofits are uniquely well-positioned to reach underrepresented voters and build a more inclusive and equitable democracy.
In anticipation of our Nonprofit Power: Engaging Voters for a More Inclusive Democracy 2023 report (scheduled to be released toward the end of the year), Nonprofit VOTE is issuing three smaller installments focusing on a key demographic engaged through the multi-state field program.
Featuring case studies from nonprofits on the ground engaging voters in their respective communities, these installments and the full report serve as a testament to the power of nonprofits in closing voter participation gaps and highlight effective strategies for engaging particular voters.
Voter participation gaps along the lines of race, income, education level, and age distort our democracy and policy debates. These gaps, which are present in even the most voter-friendly states, are driven in large part by who is and is not contacted about voting. In an effort to close these gaps and foster a more representative electorate, we must establish civic ecosystems to engage currently underrepresented voters.
Due to their reputation as trusted messengers with deep community roots, nonprofits are uniquely well-positioned to reach these voters and build a more inclusive and equitable democracy. Through one-to-one conversations within the communities served, nonprofits like food pantries, health centers, housing clinics, and family service agencies are able to reach groups underrepresented at the polls. Furthermore, the nonpartisan voter engagement conducted by these nonprofits has its biggest impact on turnout among these key groups, contributing to a more representative electorate.